The Importance of a Professional Logo
Updated: May 1, 2020
/ˈlōɡō/ A symbol or other design adopted by an organization to identify its products, uniform, vehicles, etc.
The name and colors of your company help make up your logo and are the first step to determining the voice of your brand. Having an appealing logo tells your clients that you take your brand seriously and in turn take your business and clients seriously.
It is important to determine a name that properly represents your company. Finding a unique name can start with researching your industry and comparing names with competitors. I named my company Marketing by Markee. I chose this because it's straight to the point and catchy. My name is Markee and I do Marketing.
As you choose colors for your brand you will want to consider color meanings and what types of feelings colors evoke. In my logo and branding, the colors I use are Peach, Olive, Black and White. Which represent Calmness and Renewal. This is fitting as we renew the branding of our clients.
There are resources online to create free logo designs such as freelogodesign.org. Although, if you are interested in a custom logo design from Marketing by Markee Contact Us Today!